Advertising, Direct Marketing, Market Research
Stop hoping that your campaigns will work
The science is clear: People can’t accurately report on how they will respond to content because this is outside of conscious awareness. By measuring the brain’s unconscious emotional responses, Immersion Neuroscience gives you objective, accurate, and predictive insights about what consumers will do.
The fastest, easiest, and most reliable way to create emotionally engaging content and accurately predict market outcomes.
vs with self-report
Immersion Predicts KPIs
What is wrong with asking for opinions?
Science shows that surveys seldom predict outcomes. Why? Humans don’t have the capacity to articulate what motivates them, or how they will behave.
The Immersion Neuroscience platform shows you people’s unconscious emotional responses in real time so you can that identify the words, colors, music, and storylines that capture audiences and drive purchasing decisions.
THE ONLY PLATFORM that accurately predicts market outcomes
The Immersion Neuroscience algorithms are based on 15 years of scientific research.
The platform is usable anywhere, by anyone.
Don’t miss out on all Immersion Neuroscience can offer you.
See how we have helped others in the industry create better marketing content.
Does Highly Stimulating Content Inhibit Immersion? When your content plays matters as much as the quality of your content The Problem Can other ads distract from your ad? A commercial, or any other type of content, is rarely viewed in isolation from other media. In a...
Only We Can Tell You What Really Happened in Super Bowl LII Which Commercial Won Super Bowl LII? The Problem Philadelphia beat New England to win the 2018 Super Bowl. That is an objective outcome. But, which advertisers won sales after paying $5 million to air a...
Read the Buzz
The best commercial of the 2018 Super Bowl according to the almighty USA Today Ad Meter was Amazon’s “Alexa Loses Her Voice,” a hilarious look at what might happen if certain celebrities were given free reign to voice the digital assistant. The Ad Meter, which for...
It can provide hard data into how storytelling and advertising are affecting consumers By Joe Lazauskas (https://www.adweek.com/contributor/joelazauskas/) Even in an era of infinite digital metrics, publishers and brands are still faced...